Reverse
logistics refers to the order return process that is actually a very important
part of the supply chain. A buyer could want to return an order for several
different reasons and if your company cannot offer them the reassurance, they
could easily exchange the product or get a refund, which might be a huge blow
to your brand’s success. The fulfillment centers
in India apply certain techniques to optimize reverse logistics that help your
customers to return an online purchase from the comfort of their home. Here are
the top 3 strategies that a fulfillment
logistics company implements to optimize reverse logistics
operations.
Automated Redesigned Reverse Logistics: Technological
advancements can create a huge advantage if you implement the available tools
and technical help properly. With a redesigned, automated reverse logistics
workflow, your customers can not only return the order but also track every
aspect of the process. This means that they will be well-informed about the
time and date of the pick-up which can be scheduled as per their choosing and
even get a comprehensive idea about returns or exchanges. In fact, fulfillment
logistics companies could even bring down warehousing and inventory management
costs to a minimum through automation and proper planning.
Clear Return Policies: If you want to guarantee a loyal customer
base, setting down your return policies as coherently as possible without
little to zero scopes of confusion are another strategy that could work like
magic. The reverse logistics services offered by the top
fulfillment centers in India pay particular attention to this
aspect which finally results in easy returns and high content customer pool.
This is particularly applicable to the refund policy as otherwise there might
be a misunderstanding related to the time required and the method of
refunding.
Integrated Outbound Shipments with Reverse Logistics: Lastly, if you are incorporating the returned orders with the outbound shipments, it can reduce the expenses necessary for transportation and shipping. The logistics fulfillment company could easily pick up the returned orders while delivering fresh online purchases without spending extra resources in the process. This strategy has helped a lot of brands up their game, and stay ahead of the competition in their respective industries.